Facebook & Instagram Advertising is one of the holy grails of digital marketing for ANY business that wants to scale and grow online in 2022 and beyond.
For business owners, it’s often too complicated to set up correctly, and there are just way too many things to focus on in the Facebook ads manager.
This is why we offer Facebook advertising services to help you overcome these obstacles and grow your brand in 2022, without making costly beginner mistakes.
WHAT ARE THE BENEFITS OF META ADS?
There are countless benefits that Facebook advertising can bring to your business. Here are some of the main ones:
Increased reach and awareness for your brand
More traffic to your website and online store
More sales and conversions
The ability to target your ads specifically to people who are interested in what you have to offer
Greater flexibility and control over your Facebook advertising campaign
A larger pool of potential customers to reach
More bang for your buck than traditional advertising methods
Improved customer engagement and loyalty
Facebook advertising can be an extremely lucrative investment for businesses of all sizes. By partnering with the Guerrillas, we specialize in Meta advertising, you can ensure that your campaigns are set up correctly and running effectively, maximizing your ROI and bringing in more sales and conversions. Contact us today to learn more about our social media services.
What's Included In The Facebook Advertising Service?
1. Audience Targeting
There’s no denying that Facebook & Instagram are among the most powerful marketing tools available today. And one of the main reasons for its success is its incredibly powerful algorithm.
With Facebook ads, you can target people based on their location, age, gender, interests, and even behaviour.
This allows you to laser-focus your Facebook ad campaigns and make sure that your ads are being seen by the people who are most likely to convert.
If you’re not using Facebook advertising to its full potential, you’re missing out on a huge opportunity to reach your target audience.
2. Facebook Ad Design and Creative Strategy
The design of your ad is just as important as the targeting.
After all, what’s the point of targeting the right people if your ad doesn’t look good and entice people to click? A well-designed Facebook ad will capture attention, convey your message, and encourage people to take action.
At Adacted, our team of creative designers can create custom Facebook ads that will help you achieve your marketing goals.
We’ll work with you to come up with a design that reflects your brand, catches the eye of your target audience, and makes them convert.
3. Meta Ad Copywriting
When it comes to Facebook advertising, the ad copy is arguably one of the most important aspects. After all, if your ad doesn’t catch someone’s attention, it’s likely to be ignored. That’s where a good Facebook ad copywriter comes in.
A Facebook ad copywriter can help you create ads that are both eye-catching and effective at driving traffic to your landing page. They know how to write copy that will resonate with your target audience and get them to take action.
4. Meta Ad and Landing Page A/B Testing
A/B testing is a great way to figure out how to improve traffic to your website. It basically involves showing two or more different versions of your ad to different groups of people and seeing which one performs better. This can help you identify areas that need improvement so you can make changes that are more likely to result in higher click-through and conversion rates.
The Guerrillas specialize in A/B testing for Meta ads. We’ll set up your test, monitor the results, and make recommendations on how to improve your Meta advertising campaigns.
5. Facebook Ad Analytics and Optimization
The only way to determine if you are getting a return on your investment in Facebook advertising is to track the results of your campaigns over time and analyze these results based on your key performance indicators (KPIs).
We know that every dollar counts, which is why we strive to provide the best Facebook ad optimization services around. Our team of experts will help you get more out of your ads with our innovative solutions and insightful strategies for maximizing ROI on advertising spend!
Which Ad formats do our Meta Advertising Services Include?
There are a variety of ad formats that Facebook advertising services can include. Some of the most popular ad formats for are:
Video ads - We specialize in epic custom Video Ad Campaigns targeting your customers.
Carousel ads - a series of images that allow you to tell a story or introduce multiple products
Single image ads - a great way to showcase a product or service
Catalog Sales ads - a newer ad format that allows you to showcase your products in a stylish and visually appealing way
We Use a Wide Variety of Targeting Options in Our Meta Ad Services, Including:
What Kind of Targeting Options Do We Use For Our Facebook Advertising Services?
One of the great things about Facebook advertising is that you can target your ads specifically to people who are interested in what you have to offer. This means that you can reach a far larger pool of interested customers than with traditional advertising methods.
Location Targeting
Allows you to target ads to people based on their location.
Age and Gender Targeting
Allows you to target ads to specific age groups and genders.
Interest Targeting
Allows you to target ads to people based on their interests and hobbies. For example, if you're selling hiking gear, you could target ads to people who have expressed an interest in hiking, outdoor activities, or your competitor brands.
Behavioral Targeting
Allows you to target ads to people based on their online behavior.
Custom Audiences Targeting
Allows you to create custom audiences of current or past customers for laser targeting specific customers. Custom audience targeting is one of the most powerful targeting options available.
Lookalike Audiences
Allows you to target ads to people who are similar to your current or past customers. LLA is a great way to reach new customers who are likely to be interested in what you have to offer.